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Universal Forest Products Upgrades Synthetic Wood

The thought of using synthetic wood seems abominable to some businesses, but for companies that strive to produce durable products that are affordable on most budgets, using the synthetic stuff for certain components and installations makes perfect sense. Exploring ways to use the material is also sensible for businesses that need to decrease unit pricing to increase sales.

During the recent recession, staff reductions, frugality with materials, and comparing new woodworking machine price ranges to the cost of used industrial woodworking machines helped many companies maintain financial flexibility. But there’s a difference between surviving and thriving. To thrive, a company must make financial moves that are offensive and not just defensive.

In the current economy, reducing unit pricing by using more affordable materials is an offensive move that helps a company fill its coffers, not just keep them from hemorrhaging. As mentioned above, one way to lower prices is to explore the use of synthetic wood, preferably Eovations, a new creation from Universal Forest Products – Michigan-based a provider of wood and wood-alternative products.

What Makes Eovations Different?

Synthetic wood has always been criticized on two counts: it doesn’t look like the real thing, and it doesn’t perform like the original. Eovations, however, is the exception. From undergoing a patented process that creates a fiberized thermoplastic-mineral composite that replicates real wood’s fibrous structure, Eovations not only looks natural; it is actually stronger than most types of wood.

So much for synthetic wood not offering the performance of durability of the real mccoy.

If your company is still in the cost cutting mode that it adopted during the heat of the recession, reducing staff, being frugal with materials, and comparing new woodworking machine price ranges to the cost of pre-owned industrial woodworking machines are reliable ways to cut costs, but don’t forget about making offensive moves that could pay off both now and in the long run, such as exploring the use of synthetic materials – particularly Eovations – in your company’s products.

How RT Machine Can Help

Whether a company uses natural materials, or a mixture of natural and synthetic materials in its products, RT Machine provides the equipment that it needs to do the work right. If you need help comparing new woodworking machine price ranges to the cost of used industrial woodworking machines, or you have questions about how certain piece of equipment interacts with a specific material, call us today for assistance.

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